Cultural Strategy

Cultural Strategy

Our tailored cultural strategy is an indispensable tool for brands seeking authentic connections. By keeping a tab on the local customs and traditions, user preferences, and cultural nuances, we offer useful insights essential for forging authentic connection with a diverse audience.

The culturally-sound strategists at magnon sancus, enable brands to sidestep probabilities related to tone-deaf messaging and cultural catastrophe. Our profound narratives and compelling storytelling, converts conventional shoppers into ardent buyers.

Key features of our
cultural strategy solutions include:

Narratives

Linguistically captivating and emotionally enthralling messaging that renders local flavour.

Relevance

Matches the cultural sensitivities and local contexts.

Heritage

Incorporating historical facts and details for sustainable brand positioning.

Emotion

Storytelling to arouse emotional appeal and cultural resonance.

Engagement

Evoke local communities’ involvement to stimulate brand loyalty and trust.

A preview of our content strategy assortment

Cultural Audit

At magnon sancus, we delve deeper to understand and analyse the integral fabric of your brand — its ideology, tonality, customs, reach, and ambitions. After a thorough assessment, we intertwine it with the cultural sentiments, ethics, and beliefs of the local tapestry. We carefully evaluate your existing messaging and align it with native preferences and expectations.

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MILE

MILE stands for Magnon Index for Language Experience. It is a comprehensive assessment of the experience a “native first user” has while engaging with a brand. In that, we assess your existing content and ensure that it is linguistically as well as culturally accurate.

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